Cup O’ Joe (aka Café Joe), one of Israel’s biggest coffee chains, has been trying out a form of location-based advertisements in their local newspaper. QR codes were…
Volkwagen Mexico just launched a smart new campaign to raise awareness about the storage capacity of their commercial vans. In short, their team worked through the night to…
Before I get into the meat of this, let’s talk stats because this is important. Mobile is huge. The Canadian Wireless Telecommunications Agency reports that 74% of Canadians…
Just for fun we’ve compiled a collection of photos that capture QR codes in unusual places. Disclaimer: we don’t necessarily endorse these as good uses of QR codes!…
QR Codes that don’t link to mobile-friendly web pages #fail We found this ad inside the Heart & Stroke Foundation’s Healthy Living calendar. What They Did Right: The…
Mobile Marketing can be anything from having your own app, to text message marketing, to QR Codes and on and on. Essentially it is using a mobile device…