Category: Outsourcing

Why Outsourcing Can Be a Good Idea

Why Hiring a Marketing Consultant Can Cost Less than Hiring a Marketing Employee

Does it cost less, or more, to hire a consultant than an employee? Think about your response for a moment. I’m going to take a stab in the…

Pros and Cons of Outsourcing Marketing

Pros and Cons of Outsourcing Marketing

When it comes to marketing, any company really has three options to get it done: Hire an in-house marketing person/team Make marketing the responsibility of someone already on…

Benefits of Hiring a Marketing Consultant

You could say this post is a little one-sided…it’s written by a marketing consultant after all. ┬áBut, I’m OK with that. I believe the rationale presented will be…