Before I get into the meat of this, let’s talk stats because this is important. Mobile is huge. The Canadian Wireless Telecommunications Agency reports that 74% of Canadians…
SMS (aka Text Messaging) has quite a number of very practical and efficient applications in a business setting. It provides an ideal platform for quickly sharing vital company…
About a year ago Google commissioned research to help them better understand how smartphones are used in consumers’ daily lives, and how they’ve influenced the ways consumers search,…
Today I’m speaking to restaurant owners, but this concept applies to any business with, or considering, an email newsletter. I see it all the time, independent restaurants and…