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How Retail Stores Can Use Mobile Marketing

Mobile Marketing can be anything from having your own app, to text message marketing, to QR Codes and on and on. Essentially it is using a mobile device…

Location-Based Marketing {In a Nutshell}

In a nutshell, location based services enable companies and organizations to send messages or deliver advertisements to all mobile users in a given geographic location. Depending on the…

The Growth of Mobile Marketing

People are spending more time on their mobile phones than ever before. In fact, according to the Canadian Wireless Telecommunications Association, 75 per cent of Canadian households have…

Find Out Just How Much Canadians are Texting

You already know that people are texting more than ever, BUT data released by the Canadian Wireless Telecommunications Association shows us just how much more. Key points… We’re…

Smartphones Are Changing the Way Shoppers Buy

Smartphones are changing the way shoppers interact with your brand. Check out this infograph by AT&T to see how small biz owners are responding… Source: AT&T Small Business…

Social Media {In a Nutshell}

About a year ago @TCATAndy tweeted this funny perspective on social media: Twitter= I need to pee. Facebook= I peed! Foursquare= I’m peeing here. Quora= Why am I…

How to Send a Text Message to a Shortcode

See something like this lately “Text BISTRO to  555444 for a special offer”? It’s called Shortcode texting and I’ll explain how it works. First, you probably noticed that…

The Naked QR Code

The Naked QR Code

Naked QR Codes #fail I think QR Codes are really great, but due to a lot of misuse they are in danger of getting a bad reputation. But….before…