Does it seem like your website should be generating leads, but it’s not? Lots of actual traffic to your site, but few of those visitors actually contacting your…
I love research-based stats. Stats about anything marketing and mobile technology related are part of my life. I collect them like some people collect beach glass. Not just…
Your company website can, and should, be an important source of new leads for your sales team. As you expand, and look to generate leads and sales beyond…
Like many Atlantic Canadian companies, the city of Saint John, in New Brunswick, wants leads. So, Discover Saint John and Enterprise Saint John have teamed up to launch…
Content Marketing, which is a component of Inbound Marketing, refers to using content (ex. blogs, ebooks, videos) to generate awareness, leads and sales. Rather than paying to show…
Most people would probably agree that consumers use social media, company websites, reviews and online search to guide their buying decisions. And there is a lot of research…
Who doesn’t wish their website received more traffic? Not just any visitors I hope! Visitors who are interested in, and ideally in the market to buy, your products…
Blogging is the act of writing articles and publishing them on the Internet (usually your website). You’re reading a blog post right now. And, this post is part…
This week’s marketing advice was actually inspired by a video clip of David Meerman Scott, best selling author of “The New Rules of Marketing & PR”. The video…
“Why isn’t our website appearing on the first page of Google?“, or some version of that question, is something I’m often asked. I assure you, if you’ve been…