Category: Inbound Marketing Page 2 of 2

Marketing vs Sales | Why Marketing is Just As Important as Sales

Marketing is as important as sales because marketing is sales, and marketing supports sales. Let me explain. There’s a saying that sometimes goes around in companies that have…

What Business Owners Need to Know About Video Marketing

Have you ever watched an online video that talked about a product or service? If you have, you’re in the overwhelming majority – a whopping 92% of Canadian…

What is Inbound Marketing & Why You Need to Pay Attention

Inbound Marketing is the process of using content to get found by customers.  Companies engaged in inbound marketing create compelling content that draws people IN, keeps them informed, and…